Cookie Policy

What Are Cookies

Cookies are small text files placed on a user's device when they visit a website. They allow the website to recognise the device on subsequent visits and remember certain preferences or states. Cookies are not executable programs and cannot carry viruses or malware.

This Cookie Policy explains what cookies are used on the webboostindia.com website ("Site"), why they are used, and how users can manage their cookie preferences. This policy should be read alongside the Privacy Policy.

Categories of Cookies Used on This Site

The Site uses cookies across three categories, each serving a distinct purpose:

• Necessary Cookies: These are essential to the operation of the Site. They enable core functions such as page navigation, form security, and cookie preference storage. The Site cannot function correctly without these cookies and they do not require user consent under applicable regulations. They do not collect personal data for marketing purposes.
• Analytics Cookies: These cookies collect anonymised information about how visitors interact with the Site, including which pages are visited most frequently and where visitors arrive from. This data is used solely to improve the Site's content and structure. Analytics cookies are only placed if the user consents.
• Marketing Cookies: These cookies are used to understand the effectiveness of any information campaigns and to deliver content that may be relevant to the user's interests. Marketing cookies are only placed if the user provides explicit consent.

Specific Cookies and Their Retention Periods

The following describes the primary cookies in use:

• wbi_consent: Stores the user's cookie preference selection. Retention: 365 days. Category: Necessary.
• _ga (if analytics enabled): Google Analytics identifier. Retention: 2 years. Category: Analytics.
• _gid (if analytics enabled): Google Analytics session identifier. Retention: 24 hours. Category: Analytics.
• Session cookies: Short-lived cookies that expire when the browser is closed. Used for basic site functionality. Category: Necessary.

This list may be updated as the Site evolves. The date at the top of this policy reflects the most recent review.

Managing Your Cookie Preferences

When you first visit the Site, a consent banner appears at the top of the page. You may choose to accept all cookies, accept necessary cookies only, or customise your preferences by category. Your preference is stored in the wbi_consent cookie for 365 days.

You can withdraw or update your consent at any time by clearing the wbi_consent cookie from your browser, which will cause the consent banner to reappear on your next visit. Most modern browsers also allow direct management of cookies through their settings. Common browser instructions:

• Chrome: Settings > Privacy and security > Cookies and other site data
• Firefox: Settings > Privacy & Security > Cookies and Site Data
• Safari: Preferences > Privacy > Manage Website Data
• Edge: Settings > Cookies and site permissions

Please note that disabling all cookies may affect the functionality of the Site.

Third-Party Cookies and Services

Some cookies on the Site originate from third-party services integrated into the Site, such as Google Analytics. These third-party services have their own privacy and cookie policies which govern how they handle data. WebBoost India does not control these third-party services and encourages users to review their policies directly. Google's privacy policy is available at policies.google.com/privacy.

Legal Basis and Contact

The use of necessary cookies is based on the legitimate interest of operating a functional website. The use of analytics and marketing cookies is based on the user's explicit consent, provided through the cookie consent mechanism on the Site.

This policy is prepared in accordance with the Information Technology Act, 2000, the SPDI Rules, 2011, and in anticipation of requirements under the Digital Personal Data Protection Act, 2023. For any questions about this Cookie Policy, please contact: [email protected].